Getting Lip Injections For A Special Event

If you have a special event coming up, you may have considered getting lip injections to help you put your best face forward. Lip injections are non-surgical, can be done quickly by a qualified professional, and recovery requires little to no downtime. Even though the downtime is minimal, it is important to know when your lips will look their best.

It may be tempting to get lip injections the day before or even the day of your event. This is not recommended as they need to heal before their peak appearance. Your lips need at least 4-6 days and proper aftercare to achieve the desired results.

The key is developing a plan ahead of time. Think of lip injections in the same concept as you would a spray tan. A spray tan looks best after the second day of application. Therefore, you wouldn’t want it applied on the same day as your event.

The Benefits of Lip Injections

Lip injections are known to have multiple aesthetic benefits. These benefits include:

  • Elevating the corners of your mouth
  • Eliminating marionette lines
  • Reducing lines and creases on and around your lips
  • Defining your cupids bow
  • Lip Flip)

Special Considerations

It is recommended to avoid lip injections if you are pregnant or breastfeeding. The effect of most fillers on unborn or breastfeeding babies is not definitively known. It is best to not take the risk.

Air travel is not recommended for one week after your lip injections. Changes in pressure can affect your healing. If you plan to travel via airplane in conjunction with your event, make your appointment at least one week before you fly.

A qualified practitioner should always do lip injections. Placement, type of filler, and amount of filler are crucial to the outcome. Attempting to inject yourself or allowing someone who is unqualified to inject your lips poses a greater risk of serious complications.

Properly Caring for Your Lips After Injection

Even though lip injections involve minimal downtime, it is important to follow aftercare instructions provided by your doctor. Proper aftercare reduces the chance of complications and promotes optimal healing.

  • Take it easy: Avoid strenuous activity or exercise for at least 1 day after the procedure.
  • Manage bruising and swelling: Use an ice pack to reduce bruising and swelling. Be sure not to apply too much pressure, and don’t apply the ice directly to your skin.
  • Avoid alcohol and medications that can thin your blood: Drinking alcohol or taking medications that could thin your blood poses a risk of bleeding. You should stop these two days before and avoided at least one day after your procedure.
  • No touching:Avoid touching or rubbing your lips. This can cause infection and spread the Botox or filler to undesired places. If you need to apply topical medication, use clean hands, and apply gently.
  • Pain management:Pain is usually mild after the procedure. You can use oral and topical pain medications as recommended by your doctor.
  • Drink adequate water and eat healthy foods: Proper hydration and nutrition accelerate the healing process.
  • Stay cool: Avoid exposure to excessive heat and sun for at least two days. This includes saunas and tanning beds.
  • Avoid cosmetics: Don’t apply cosmetics to your lips the day after injections. Facial treatments, exfoliants, and chemical peels should also be avoided.
  • Let it heal: Don’t seek out an additional injection until after your lips are completely healed.
  • Watch for side effects: Mild side effects such as bruising, swelling, mild pain, itching, hives, bleeding, rash, and numbness are common after lip injections. If these effects become severe or you notice signs of impaired tissue perfusion, such as white or pale areas on your lips, consult your doctor.

Are you interested in full and defined lips for an upcoming event? If so, please contact us today for a consultation so we can discuss your options!

What Long-term Results Can I Expect from My Facelift?

Every year, millions of people turn to plastic surgery to improve the look of their bodies. Facelifts are one of the top five most popular procedures performed, and in 2020, that amounted to 234,374 procedures in total.

If that number sounds big to you, it’s because it is. The face is one of the most visible parts of the body, and it plays a massive role in your self-confidence. For many people, a facelift is the best way to turn back the hands of time and look years younger. But what does a facelift do, and what are the long-term results?

Common Reasons for a Facelift

The most common reasons for a facelift are to reduce the signs of aging, improve the appearance of the neck and jawline, and restore volume to the face.

Facelifts can also help correct facial asymmetry, lift and tighten skin to reduce the signs of aging, and improve the overall shape and contour of the face.

Many patients choose to get a facelift when they’re in their mid-to-late-40s and want to improve the look and feel of their skin. The neck and jawline are two of the main areas that facelifts target and these areas tend to sag as we age. Facelifts can help give the face a younger, firmer appearance by tightening these areas.

Facelift surgery can also help restore volume to the face, especially in the cheeks, which can help give the face a more youthful appearance.

What Does the Facelift Procedure Entail?

The face is a very complex structure, and each face is unique. That’s why facelifts are often referred to as “personalized” procedures.

During a facelift, your plastic surgeon will perform one or more procedures to tighten facial muscles, remove excess skin, and lift the underlying tissue.

Some facelifts involve a combination of procedures, including neck lifts, jawline procedures, and brow lifts.       

A Typical Post-Surgery Timeline for Facelift Procedures

If you’re considering a facelift, it helps to know what to expect after surgery. Here is a typical timeline for facelift procedures:

Right After Surgery

After your facelift procedure is complete, you will likely have some type of surgical dressing in place. It’s best to keep this dressing in place for as long as your doctor recommends. The dressing will help reduce any swelling in the area and keep you comfortable. You will likely feel some discomfort as the anesthesia wears off, but you can take pain medications if needed.

The healing process following a facelift can be uncomfortable and slightly shocking at first. Your body will be swollen, and your incisions will be open. The first few days after your facelift, you’ll be red and swollen, and you may even have some bruising. But as the swelling goes down, you will begin to see the results of your facelift.

What you can see right away after your facelift will depend on the type of procedure you had. If your facelift involves a neck lift, you may be able to see some improvement in the shape of your neck and jawline right away. If your facelift consists of a brow lift, you may notice that your eyebrows appear higher than they did before. In some cases, facelifts involve both a neck lift and a brow lift, so you may be able to see both of these improvements right away.

1 Year Post-Op

One of the most exciting parts of facelift surgery is seeing the long-term results. It will likely take at least a year for your body to heal from your facelift fully. Once it does, you will be thrilled with the results. The redness and swelling will have subsided, and the incisions will have become almost unnoticeable.

As you continue to heal and see the long-term results of your facelift, you may notice that your cheeks feel firmer, your neck feels tighter, and your skin feels smoother. What you notice will depend on the type of facelift you had and your unique facial anatomy and skin.

5 Years Post-Op

Your facelift will likely continue to improve even further over time. As you continue to heal, you will probably notice that your skin feels softer and smoother than it did before your facelift. You may also notice that you don’t need as much makeup to cover up your fine lines and wrinkles. While most of these improvements are subtle, they are worth the wait.

While a facelift procedure cannot stop the aging process, by maintaining a healthy lifestyle and taking care of your skin post-op, you’ll be able to enjoy the long-term results of your facelift for many years to come.

Face Tomorrow with Confidence

Facelift surgery can help you look and feel younger. It can also help you restore your confidence and boost your self-esteem.

Do you think you may be an ideal candidate for a facelift? Then contact us today to set up your consultation!

A Beginners Guide to Preventative Botox

Botox (a form of Botulinum Toxin Type A) is considered one of the most frequently performed cosmetic procedures in the United States. In fact, research shows that between 2000 and 2020, the number of Botulinum Toxin Type A injections increase by 459%. That includes injections to both treat existing cosmetic concerns and preventative Botox injections.

What is Preventative Botox?

Preventative Botox is a form of Botulinum Toxin used to prevent specific cosmetic concerns rather than treat them. Most commonly, preventative Botox is used to reduce the appearance of wrinkles for those in their 20s and 30s.

Preventative Botox is different from traditional Botox in one significant way: it is used to prevent wrinkles rather than treat them. For example, someone in their 20s or 30s may decide to get preventative Botox in their forehead to prevent the appearance of wrinkles in that area.

Since preventative Botox is administered to prevent wrinkles rather than treat them, the amount of Botulinum Toxin used in a single area or muscle is less than what is used to treat existing wrinkles.

Millennials are Taking Advantage of Preventative Botox

Traditional Botox has been used for years to help men and women achieve the youthful look they desire. But with the rise of preventative Botox, more and more people are opting to have Botox injected into the areas of their faces that they want to keep looking young instead of waiting for the appearance of aging to appear.

Millennials are notorious for their “prevent” rather than “react” mentality. This is especially true when it comes to their health and well-being. As a result, more millennials are taking advantage of preventative Botox to keep their skin looking young for longer.

The question becomes just how useful is preventative Botox? While the use of Botox for treating existing fine lines and wrinkles is a safe, FDA-approved procedure, it’s not yet been FDA-approved to prevent the formation of wrinkles entirely.

Is Preventative Botox Safe?

If it’s not FDA-approved to prevent wrinkles and fine lines from forming, is preventative Botox considered safe? Yes – the general use of Botox is deemed to be safe to treat various conditions, both for medical and cosmetic use.

What Age is Considered Ideal for Preventative Botox?

According to the FDA, the use of Botox is considered safe for those ages 18 and up. However, it’s also been approved for safe use on those 12 years of age for treating eye muscle problems, such as the abnormal spasm of the eyelids.

Are There Risks Associated with Preventative Botox?

Botox for preventative purposes poses a much lower risk of adverse effects than the treatment of existing wrinkles and fine lines. This is partly due to the lower amount of Botulinum Toxin used for preventative purposes.          

However, as with any medical procedure, it’s possible to react to preventative Botox negatively.           

This can include side effects such as headaches, muscle weakness, or redness at the injection site. These side effects are temporary and typically mild in nature.

More severe side effects from preventative Botox are possible but very rare. They include:

  • Difficulty swallowing
  • Difficulty breathing
  • Loss of strength/muscle weakness across the entire body
  • double vision
  • Hoarseness/change/loss of voice
  • Trouble speaking
  • Loss of bladder control

While these effects are rare, you should still discuss any concerns you may have with your doctor.

Is Preventative Botox Right for You?

There are many reasons why you may be considering preventative Botox. Whatever they may be, it’s essential to educate yourself on the process thoroughly and what it may be able to do for you.Have questions regarding preventative Botox? Contact us today, and we’ll get them answered!

Reducing Injection Pain: Botox and Filler Pain Management Tips

If you’re considering minor facial treatments like Botox or fillers, know that they do require some recovery time. While treatments like this are outpatient and quite routine, it isn’t uncommon for a patient to have some pain, redness, swelling, and more.

Today we’ll explain the difference between fillers and Botox, and what to expect after your visit. Everything you need to know about safe, effective aftercare is right here.

The Difference between Botox and Filler

Before we get started, it’s important to know the difference between Botox and fillers.

“Botox” is sometimes used interchangeably for any age-defying outpatient facial treatments, but it is actually a brand name for botulinum toxin “A”. Botox contains purified bacteria that freezes muscles. The 42 muscles in your face that help you speak and emote will move in similar ways each time you use them. This creates folds, wrinkles, and fine lines: but Botox prevents those muscles from moving, eliminating the wrinkles.

Dermal fillers contain several ingredients, some of which are produced naturally by the body. Hyaluronic and polylactic acids, for example, are naturally-occurring plumping and collagen-making chemicals already present in the body. Dermal fillers are injected into the face to add a healthy-looking fullness to areas that become thinner over time – lips and cheeks are particularly common targets for fillers.

Pain Management in Post Procedure

Whether you and your doctor have chosen dermal fillers, Botox, or another injectable option, it’s possible you will have some of the following side effects:

  • Bruising
  • Swelling
  • Itching
  • Hives
  • Bleeding
  • Rash
  • Numbness

These are all considered minor side effects, lasting a few days, up to two weeks. They can be treated at home with the simple pain management and lifestyle tips below.


The day you receive treatment, do not return to work or do anything strenuous that would raise your heart rate (like exercise). In the days following your treatment, be sure to rest when necessary. Resting allows your body to focus energy on healing. You may, however, perform simple facial exercises.

Hands Off

Unless you are actively applying topical treatments (discussed below) with clean hands, don’t touch, rub, or scratch your face for at least 1 day, up to 3. Not only can this cause infections at the injection sites, but it can spread the toxins or filler to unintended places, causing bruising, lumpiness, and more. If you need to relieve itching or discomfort, use a cool compress every hour as needed.

Oral and Topical Pain Relief

Most over-the-counter pain management methods will reduce discomfort after Botox or dermal fillers. Acetaminophen/paracetamol and ibuprofen can be taken safely (as directed) to manage pain. The herb Arnica is also a common post-injection treatment method. It can be applied topically in gel form, or taken orally, but must be properly diluted.

Avoid Extreme Heat or Foreign Substances

To speed up and preserve your treatment – as well as avoid unnecessary pain – avoid sun exposure. Do not expose yourself to intense heat in saunas, hot tubs, hot showers, or tanning beds. Also, during recovery, avoid receiving other facial treatments, exfoliations, chemical peels, etc. If you’ve already had face fillers or Botox, do not seek out any other injectable facial treatments until the face has fully healed.

Dr. William J Binder

Dr. Binder stands apart from the crowd, and his work speaks for itself. A patent-holding innovator, Dr. Binder has published dozens of articles in national medical and surgical journals, pioneering the use of Botox as a migraine treatment.

Most importantly, Dr. Binder understands that restoring a patient’s self-esteem requires a unique approach, tailor-made for them. Because of this, Dr. Binder has developed techniques to make facial treatments and reconstruction minimally invasive with maximum impact.

If you’re seeking facial treatments, surgery, or facial reconstruction, contact Dr. Binder’s office today – our friendly staff is waiting!


Face the Facts: The Many Uses of Facial Fat Grafting

Fat grafting has recently spiked in popularity – you may have heard the latest “it girls” and influencers talking about it online.

But what exactly is facial fat grafting? How does it work? Most importantly, would it be right for you? We take a deep dive and explain everything you need to know and help you connect with professionals that can pull it off.

What is Fat Grafting?

Fat grafting is the process by which fat is removed from one portion of the body via liposuction. It’s then liquefied and purified by a process of straining and spinning – this prepares it for reintegration into the body. Finally, the prepared fat is surgically added back into the body elsewhere – wherever you and your doctor determine is necessary.

Fat grafting is considered generally safe. Using fat as a permanent filler reduces the risk of allergic reaction and other adverse side effects because no one is allergic to their own fat. However, because fat can be reabsorbed into the body, a slight initial overfilling is common to account for absorption. Six months after the filling treatment, the fat that remains should last a lifetime.

Uses for Fat Grafting

Traditionally, fat grafting was used to fill out irregularities in the surface of the skin during procedures such as natural breast augmentation and Brazilian butt lifts. Now, as fat grafting popularity grows, more uses emerge.

Facial Fillers

Facial fat grafts are now a major player in the application of fat grafting. An alternative to more traditional facial implants, fat grafting comes with the added benefit of removing fat from less desirable locations. Skilled surgeons create a more natural facial profile, rebuild facial deformations, and repair tissue damage.

Facial fat grafting can also be used to augment the results of a facelift, which is becoming an increasingly popular technique used by plastic surgeons. According to a study in which 300 members of The American Society of Plastic Surgeons were polled, 85% of the surgeons polled used fat grafting during facelifts.

Fat from a patient’s own body results in a fuller, smoother, healthier appearance – especially beneficial when performing a facelift to improve cheeks that appear gaunt or sunken.

Post-traumatic Deformities and Burn Injuries

Utilizing fat grafting, surgeons can more effectively smooth and repair scars, burns, or other deformities as a result of traumatic events. Cases of subcutaneous fat being removed, treated, and used to fill deep wounds date back to 2012, with excellent results.

A fat graft to repair remnants of traumatic injury can help a patient reclaim their life and self-esteem.

Breast Augmentation and Reconstruction

Breast augmentation is a well-known use for fat grafting, but doctors didn’t stop there.

After mastectomies, radiation, or other breast cancer treatment methods, breast reconstruction is sometimes necessary. Fat grafting is an effective long-term and safe option for breast cancer patients – it creates a more natural feel and appearance, matching the unaltered breast better than a standard silicone implant.

Fat Grafting Services From Dr. Binder

Dr. Binder provides personalized fat-grafting services in a state-of-the-art office, located conveniently in beautiful Beverly Hills.

With 30 years of experience, multiple patents, and over 70 academic articles to his credit, Dr. William Binder is always at the forefront of facial plastic and reconstructive innovation. Using tools like facial fat grafting, Dr. Binder sets the bar and revolutionizes the modern field of facial contouring. While many surgeons now employ his methods, nothing beats the original.

If you require fat grafting services or would like more information, contact Dr. Binder’s office today – our friendly staff is more than happy to assist you!

Zoom Boom Plastic Surgery

What is the ‘Zoom Boom’ Plastic Surgery Trend?

Globally, plastic surgery is a $49.14 billion industry, and over the last two years, the industry has seen a boom in growth and from a somewhat unlikely place. The latest news in plastic surgery revolves around what is called the “Zoom Boom” trend and how it’s impacting plastic surgery trends.

What Exactly is the Zoom Boom?

Following the onset of the COVID-19 pandemic, consumers have been faced with all sorts of news surrounding Zoom fatigue, the increase of video conferencing for personal, educational, and business purposes, and now – the Zoom Boom.

The Zoom Boom refers to a new upward trend in the plastic surgery industry that has been propelled by the ongoing use of video conferencing devices.

“The ‘Zoom Boom’ is 100% credited to people sitting at home all day and staring at their faces during video conferences,” said Dr. David Shafer, MD, FACS, during an interview with Entrepreneur.

Sure, while the Zoom app has been downloaded more than 6 million times, video conferencing across apps such as Facebook Messenger, Microsoft Teams, and other apps has also increased and contributed to this Zoom Boom trend.

As of 2020, the most popular video conferencing service used by adults was Facetime (47.6%), followed up by Facebook Messenger (44.1%) and Zoom (31.5%).

How is this ‘Zoom Boom’ Impacting the Everyday Person?

So, while it’s true that more and more people are using video conferencing more frequently, has it really had that much of an impact on people that it’s now starting this massive increase in plastic surgery?

According to Dr. Shafer, the answer is yes, and it’s all because of Zoom Dysmorphia. This term was coined by Arianne Shadi Kourosh, MD, MPH, and is used to describe the negative effects on patients brought on by the Zoom Boom, such as developing a negative self-opinion, creating dangerous cycles of self-criticisms, etc.

More Patients Seeking Out Cosmetic Treatments

In a study published in March of 2021 in the International Journal of Women’s Dermatology, dermatologists are seeing significant increases in patients interested in cosmetic procedures.

Co-author of the study, Dr. Libby, MD, stated that 56.7% of practitioners had seen an increase in patients seeking cosmetic consultation since the onset of the pandemic. Interestingly, 86.4% indicated that their patients cited video-conferencing calls as their primary reason for seeking out cosmetic treatment.

There’s Been an Increase in Those with Lower Self-Esteem

In that same study, 82.7% of dermatologists marked their patients as being either somewhat more or significantly more unhappy with their appearance since they began using video conferencing apps due to the ongoing pandemic.

In another poll posted by Facial Plastic Surgery & Aesthetic Medicine, 40% of participants stated that they now plan to seek out cosmetic treatments solely based on their appearance-related concerns stemming from ongoing video conferencing use.

Most Sought After Procedures Related to the Zoom Boom

According to both the American Society of Plastic Surgeons (ASPS) and the American Academy of Facial Plastic and Reconstructive Surgery, three cosmetic surgical procedures took 2020 by storm, and they included:

  • Rhinoplasty
  • Eyelid Surgery
  • Facelifts

Of course, other standard procedures included liposuction due to increased sedentary lifestyles, Botox for chronic stress caused by the ongoing pandemic, and cosmetic surgery for those who have suffered from Zoom Dysmorphia, such as breast augmentation or breast reduction.

Feeling the Effects of the ‘Zoom Boom’? Dr. Binder Can Help!

If you are feeling the effects of the Zoom Boom and are starting to feel the adverse effects, don’t worry, Dr. Binder is here to help!

He is Board Certified by both the American Board of Facial Plastic and Reconstructive Surgery and the American Board of Otolaryngology and Head and Neck Surgery. He is also known for his outstanding achievements and contributions in his field.

Have questions about a particular procedure? Contact us today for more information!

get ready for summer

What to Expect from Plastic Surgery trends in 2022?

Plastic surgery has come a long way in the last few decades, so much so that cosmetic surgery has become an increasingly common way to enhance appearance. But while looking younger and more youthful has become a mainstay of the cosmetic surgery industry, what will be the hottest trends in 2022? Here are six cosmetic procedures expected to take off in the next year!


Facelifts are one of the most common plastic surgery procedures performed today. The facelift is a procedure that removes drooping skin and sagging facial muscles, making the face look older.

In its most basic form, the facelift is a surgical procedure to remove excess skin and muscle from the face, making the face look longer and thinner. The facelift is a popular procedure among men and women of all ages looking to restore some of their youthful appearances, especially in those in their 40’s.

Facelifts are especially popular among those who suffer from a phenomenon known as the Zoom Boom.  The Zoom Boom, also referred to as Zoom Dysmorphia, refers to the upward trend in the plastic surgery industry that has been propelled by the ongoing use of video conferencing devices. With so many people consistently having to look at themselves in their conferencing app, it has decreased self-confidence and overall self-esteem.

Eyelid Surgery

One of the most hotly anticipated plastic surgery trends in 2022 is eyelid surgery. Again, this cosmetic procedure is being propelled by the Zoom Boom phenomenon.

Eyelid surgery is performed when a person is looking to remove sagging skin from the eyelids. This is a standard procedure used to reduce the signs of aging and help people who suffer from a condition known as hooded eyelids, making the eyes appear smaller.


Liposuction is another one of the most popular cosmetic surgery procedures on the market today. Liposuction is a procedure used to remove excess fat from the body. The fat is removed through small tubes inserted into the body. This is typically done under general or local anesthetics and is a popular procedure used to help people remove fat from the thighs, buttocks, and abdomen, which can make the body appear slimmer.

With more people feeling uncomfortable in their skin due to the weight they’ve put on during the pandemic, experts believe that the number of patients expected to seek out liposuction will increase through 2022.

Brazilian Butt Lift

Brazilian Butt Lifts (also commonly referred to as BBLs) are one of the most sought-after plastic surgery procedures in the world today. The BBL is a procedure designed to improve the appearance of the posterior and is performed using a series of incisions and surgical procedures designed to reshape and lift the buttocks and reduce the appearance of cellulite.


Abdominoplasty is another one of the most popular plastic surgery procedures on the market today. It is used to reduce the abdomen’s appearance, making the body appear slimmer. Abdominoplasty is a procedure used in conjunction with liposuction to help patients remove fat from the abdomen. It is expected to be in demand in the coming months as more people feel uncomfortable in their skin due to the weight they have put on during the pandemic.

New Year, New You – Dr. Binder Is Here to Help!

If you’re looking to make some changes to your life in the new year, and they involve enhancing your appearance, then Dr. Binder is here to help!

Dr. Binder is a gifted surgeon who is well known for his unsurpassed skill in providing his patients with the best results that they could achieve.

If you’re considering plastic surgery in the new year, then schedule your consultation today!

Should You Be Able to Tell If Someone Has Had Work Done?

No doubt you’ve participated in conversations—after seeing an old friend—about how young she looks. Or, maybe, she was trying to look young through obvious plastic surgery or cosmetic procedures, such as too much Botox or overfilled lips. 

With either situation, we bet money (and we don’t bet often – we’re a medical practice after all) that you’ve heard friends say in hushed tones – “well, you know she’s had work done.” Maybe she has. Maybe she hasn’t. 

Today, it’s harder to tell if plastic surgery or cosmetic procedures have been done correctly. 

Having “work done” is a personal choice. And, we’re not here to convince you of undergoing plastic surgery procedures or sitting back and letting nature take its course. However, if you decide to have a procedure or two, we want you to be informed about what plastic surgery looks like today.

The Past: Looking Down on Women Opting for a Plastic Surgery Procedure

In the past, women were often looked down upon – or otherwise judged harshly – for getting work done. Perhaps people judged them for wanting to hang on to their youth. Or maybe that they had low self-esteem. Or that they only wanted to attract men. 

Bad cosmetic surgery procedures didn’t help matters. Most plastic surgeons will tell you that procedures should result in subtle transformations in appearance, not immediately recognizable and drastic changes.  

Here are some “not-so-subtle” results:

  1. A pulled look from a bad facelift, where the skin on the face looks pulled back towards the ears or up to the scalp.
  2. A tight forehead, where your face looks frozen from too much Botox, making it impossible for you to create natural expressions.
  3. A pixie ear, where your earlobes are elongated (resembling the ears of a pixie) after a bad facelift.
  4. Unnatural proportions often resulting from bad breast or butt augmentations, making you look like you could literally tip over.
  5. No natural body movement after surgery, such as breasts that are rock hard, showing no natural movement or feel. 

The Present: Normalizing Having Work Done

According to the American Society of Plastic Surgeons’ most recent 2020 annual statistics, “$16.7 billion was spent on cosmetic procedures in the U.S.,” despite the global pandemic. 

Although the overall number of procedures was lower than those completed in 2019, “11% of women surveyed said they are more interested in cosmetic plastic surgery or non-surgical procedures now than before COVID-19 –  and the figure is even higher among women who have already had surgery or a procedure.”

Not only has the COVID pandemic had an impact on interest in plastic surgery, but younger generations have also normalized these procedures, helping to remove any judgment and stigmas. 

For example, “Millennials and Gen Z are seeking plastic surgery options earlier than any other generation, making it more the norm rather than a secret of the rich.” In 2018, adults under 34 underwent more cosmetic surgery procedures than those in the 51 to 64-year-old age group, according to the American Society of Aesthetic Plastic Surgery

Through this trend, “Millennials and Gen Z are effectively erasing any stigma around plastic surgery through social media, selfies, and attitudes towards health and aging, including ‘preventive’ procedures such as Botox injections. By normalizing these procedures as a part of your regular self-care routine, these procedures will likely continue to rise in popularity.”

Despite the rise in popularity, “[f]or many, a reticence remains, and—fearing stigma or backlash or something else–they keep it under wraps,” according to Town & Country. But, lucky for these patients, the stigma will continue to disappear as plastic and cosmetic procedures continue to become more popular – and more frequently discussed – moving acknowledgment of these procedures out of the shadows and into the light. 

The Future: What to Expect in the Plastic Surgery Field

Often today, we talk about before COVID and after COVID. Or the “old normal” and the “new normal.” Plastic and cosmetic procedures aren’t left out of this comparison – in fact, they are a top topic in the medical field. 

As the American Society of Plastic Surgeons reflects, “[m]any are wondering if this increased interest in plastic surgery in general and facial procedures, in particular, is going to last once the pandemic is finally brought under control. While this is difficult to predict, most likely, these plastic surgery trends will continue even after the masks are put away.”

With the work-from-home model dominating employee-employer relationships, and Zoom dysmorphia impacting how we view ourselves, many patients seek a more balanced, aesthetically pleasing image

Additionally, with Millennials aging, with the oldest members of that generation turning 38 this year, they realize that “they are no longer the young kids on the block.” As noted by the American Society of Plastic Surgeons, “[u]nlike previous generations, they are facing 40 while living in an online world. Even if the new normal were to fully disappear, social media will not.”

According to Baylor College of Medicine, plastic surgery techniques and technology continue to improve (dramatically, we might say). Further, plastic surgeons “better understand aging and its physiological and anatomical effects,” allowing plastic surgeons to better address “facial and total body concerns.” 

Because of these continued medical advances, plastic and cosmetic procedures will continue to enhance images through subtle transformations. And the key here is that people will not be able to tell if you’ve had work done – unless you choose to tell them. 

And, with a board-certified plastic surgeon, you can fully understand your options and results, giving you a natural look – whether you’re on Zoom calls or aging gracefully. So, contact us today to learn more about plastic and cosmetic surgery – giving you the subtle transformation you desire. 

A Look Back on the Top Cosmetic Procedures of 2021

According to, the last two years have created an entirely new vocabulary – from social distancing to flattening the curve. We’ve also seen new terms emerge around our appearance as we continue to work from home while on video conferences day-in and day-out.

With people now spending hours on video-conferencing tools like Zoom or Microsoft teams – for both personal and work events or meetings – we all have plenty of time to scrutinize our images, often creating distortions in perception. 

One term that has made headlines of late is “Zoom dysmorphia,” which according to Science Direct occurs when “patients seek cosmetic procedures to improve their [perceived] distorted appearance on video-conferencing calls.” With Zoom becoming a part of our everyday lives, many people are seeking plastic surgery and cosmetic procedures to correct or enhance those perceptions – thus, guiding many procedures in 2021.

Looking Back to 2020 to Predict 2021’s Top Procedures

Before we look at the procedures that dominated 2021, let’s first look back to 2020. After all, looking backwards can often help predict trends for not only 2021 – but beyond into 2022. 

According to the American Society of Plastic Surgeons, the top procedures in 2020 were:

The top five cosmetic surgical procedures:

The top five cosmetic minimally invasive procedures:

Top Cosmetic Surgery and Procedures in 2021

Although we didn’t know it then, 2020 was only the beginning of the pandemic. As we rounded the corner into 2021, we’re not sure anyone expected COVID-19 to hang around for the entire year – essentially directing how we live and work. 

As businesses tried to get back to “normal,” employers adopted work from home policies and turned to video-conferencing as the “norm” for meetings and collaboration. Although Zoom meetings allowed us to resume working into 2021, video-conferencing platforms created other physical issues and demands.

From Zoom fatigue to Zoom dysmorphia, workers worldwide were confronted with entirely new issues – such as pure exhaustion for day-long video meetings to staring at our own images, hours on end. 

As reported by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), 83 percent of respondents in a 2021 survey indicated that the “Zoom effect” influenced behavior changes, such as undergoing plastic surgery. 

Further, a recent study published in AAFPRS’s journal, Facial Plastic Surgery & Aesthetic Medicine, found that “ZOOM dysmorphia” had “a huge impact on the way we view ourselves.” Simply, “through this hyperawareness of our images on live video (with no filters), people are turning to plastic surgery to fix imperfections and balance facial structure, creating a more pleasing look (and boosting self-confidence).”

In April 2021, The Economist introduced yet another term:  Zoom face-envy, when those on video-conferences compare their skewed impression of their own image with others. Because of this, “[t]he American Academy of Facial Plastic and Reconstructive Surgery reckons that the pandemic has led to a 10% increase in cosmetic surgery countrywide.”

With all of this self-examination and comparison, here are four of the most popular procedures that took place in 2021:

  1. Masseter Botox®

To say that people were stressed and exhausted in 2020 and 2021 is very much the understatement of the young decade.  And when stressed, many of us clench or grind our teeth we sleep. 

Because of this, the masseter muscle is “one of the muscles activated during chewing, and it’s located at the angle of the mandible (jaw).” When we clench our jaw or grind our teeth, extra tension is applied to this muscle, causing pain and weakening the masseter muscle. Masseter Botox® blends beauty and wellness by thinning and softening the jaw while reducing pain within one to two weeks. 

  1. Nanofat

If you’re looking for fillers that look more natural and long-lasting, nanofat emerged as “a whole new level of facial fat injections” for 2021. Since traditional fillers can often appear and feel lumpy instead of smooth. 

Nanofat, on the other hand, smooths into a “milkshake-like consistency” more along the lines of Juverderm® or a hyaluronic acid injection.  And a bonus?  It’s permanent. 

  1. The “Eyes” Have It  

And we don’t have to tell you, pandemic stress and fatigue often reflects in our eyes – from dark circles to droopy or swollen lids. From upper eyelid blepharoplasty to undereye filler to Botox brow lifts, many patients sought procedures that would lighten and brighten their eyes, making them look less stressed, younger, and – well, more awake. Think of it as a more permanent undereye concealer.

  1. Liposculpting

As its name suggests, liposculpting is a variation on liposuction, where fat is removed from the body. However, with liposculpting, the physician does more than just removes unwanted fat. Through liposculpting, your body is reshaped, improving your body’s contour. 

Ideal candidates are over 18 years of age and no more than 25 pounds over their ideal body weight. Additionally, the fat has not disappeared naturally through diet and exercise. 

With COVID 15 (pounds that is), there is no doubt that this procedure will continue to be popular as we move into 2022. 

Thinking about exploring some cosmetic procedures as we move into a new year?  To get the most accurate information on cosmetic procedures, be sure to talk to a board-certified plastic surgeon.  Contact us today to learn more. 

The Dangers of TikTok’s Most Popular Procedure

On your TikTok FYP, you may have started seeing #BBL or #BBLjourney pop up.  Trending into the billions, #BBL has caught the attention of many – including critics.  And for good reason.

BBL stands for “Brazilian Butt Lift,” popularized by Kim Kardashian and others. When receiving a BBL, the surgeon takes fat from one part of the body through liposuction, transferring it to your hips, thighs, and butt, giving you that voluptuous fat-bottomed look.

Like many social media users, TikTokers are showing their before and after pictures, not only showing off their bigger booties but claiming the surgical procedure gives them the #BBLeffect. Sarcastically coined by TikToker Antoni Bumba, the “BBL effect is the unbothered confidence of those who have elected to bolster their buttocks,” essentially creating an unattainable savage diva effect.

Yes, you read that correctly.

Although many TikTokers are finding laughs in the #BBLeffect, poking fun at a cosmetic surgery that can change your attitude, the numbers don’t lie about this procedure’s skyrocketing popularity.

Citing the American Society for Aesthetic Plastic Surgery, Business Insider stated that in 2020, 40,000 butt augmentation surgeries were performed, raking in $140 million in revenue, with these surgeries increasing 90.3 percent between 2015 and 2019.

Additionally, with these surgeries dropping in costs, nationally from $5,507 to $3,329 on average, the procedure is more affordable. However, these lower prices haven’t prevented droves of patients from traveling to other countries, such as Mexico, in pursuit of cheaper procedures.

So, why the concern with TikTok boosting BBL posts?  Read on to learn about the potential dangers of this social media frenzy.

What Are the Dangers Associated with BBL?

With all surgical procedures, dangers can exist.  From going to an untrained surgeon to practices resulting in death, a BBL is not something to take lightly.

But couple that with the fact that TikTok is glorifying (and trivializing) plastic surgery to its primary audience—teens and children—it’s unsettling to say the least that young women are seeking to undergo surgery that alters their physical appearance when they’re not even done growing.

Potential Health Risks

When cosmetic surgeries become overly popular, you may find a host of unqualified, unlicensed practitioners willing to perform the procedure with unregulated standards of care in non-approved facilities, clearly putting profits above health and well-being.

Some physicians (not surgeons) can take an online or weekend class, learning how to perform a BBL. However, not going to a board-certified plastic surgeon can cause a higher risk of harm to willing patients, such as death, heart or pulmonary fat embolism (PFE), or irreparable physical damage.

A national medical malpractice law firm highlighted a traumatizing illustration of the dangers of a BBL when a 40-year-old woman died from a butt augmentation. According to the firm, the patient died during the surgery when “a vein deep in the patient’s buttocks was injured causing the fat being injected for the buttock lift to enter the bloodstream.  The medical examiner also found fat clots spread throughout the patient’s organs, heart, and lungs.” In this case, the surgeon was not board-certified in a specialty and did not carry any medical malpractice insurance.

In other cases, physicians may use fillers or silicone instead of fat.  Although both have been approved by the Food and Drug Administration (FDA), they are federally approved for breast or aging procedures, not butt augmentation. Using these products can give you undesirable results or may create significant complications, including death.

Other risks of BBL procedures include infection, bruising, stretch marks, blood clots, deep vein thrombosis, excessive blood loss, and complications from anesthesia or liposuction.

The Industry’s Response

In response to surgical abuses and the highest death rate of any cosmetic surgery, the American Association of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, International Society of Plastic Regenerative Surgeons, International Society of Aesthetic Plastic Surgery, and the International Federation for Adipose Therapeutics and Science formed the “Task Force for Safety in Gluteal Fat Grafting [the BBL Task Force] with the goal of conducting studies to develop specific safety guidelines.”

Representing board-certified plastic surgeons, this task force issued an advisory to surgeons in 2018, “urging discussion of these risks with patients and providing additional recommendations for the safe performance of the procedure.”

If you’re interested in getting this procedure but want it done safely and correctly, read on.

What Should You Consider Before Getting a BBL?

As recommended by the BBL Task Force, before signing up for a BBL procedure, consult with a board-certified plastic surgeon with experience in doing butt augmentations. Be sure to ask questions during this consultation, knowing how the surgery may impact your body. Ask about the surgeon’s fat injection techniques, understanding all the in’s and out’s of the surgery. Finally, ask about what risks or complications may occur and what you should do if they appear.

Your physician should also advise you on what to do pre-surgery and post-surgery, with safety as a priority. Additionally, your surgeon should discuss any medications you’re taking and how to handle these doses before and after the surgery.

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